Job Introduction
Marketing and Engagement Manager
£25000
Founded in New York 59 years ago, Restaurant Associates brings high quality employee dining and hospitality to some of the UK’s leading workplaces. We believe in the power of food and drink to bring people together, whether in a restaurant or speciality café, to inspire them to do great things at work.
Our food is crafted onsite by passionate people using the best ingredients and we know that a balanced, plant focused, natural, fresh and sustainable menu will increase the productivity of our customers and keep them motivated and happy whilst at work.
We are currently looking for an enthusiastic and experienced Marketing and Engagement Manager to join one of our exciting contracts to help develop, manage & continuously improve – the co-ordination, communication and execution of a relevant tailored contract marketing plan that drives positive student and consumer engagement, sales and profit through the management of the experience for the students and staff on campus.
More about the role:
Responsibilities include:
- Development of a tailored contract marketing plan and implementation of the central marketing plan promotions and initiatives to drive engagement and excitement amongst the customer base
- Development and delivery of an engaging social media plan to drive awareness across the customer base of the offers, events and promotions provided by us
- Develop and implement a communication and engagement strategy to support the marketing plan to inform, promote, communicate and continuously engage with the student and staff population
- Development of strong key stakeholder relationships to support on-site activity
- Build collaborative and supportive relationships with peers (other Student Engagement Managers) working together to define a plan around interaction, buddy sites, cross-university visits and information sharing
- Develop and adopt measurement models to benchmark and monitor the success of all activity in the marketing plan, looking at specific KPI’s around sales, average transaction value, participation satisfaction, and follow up feedback, measure ROI from the engagement activities and report results on a quarterly basis to client and Site Director
Who you are:
Our Ideal Manager will be:
- Engaging, confident and approachable
- High numeric and analytical skills
- Strong organisational skills
- Excellent verbal and written communication skills
- Use of all social media channels to aid communications
- Ability to analyse and evaluate information
- Knowledge of how to use design systems such as Canva
- Knowledge of process and planning tools e.g. Hootsuite
- Commercially focussed with ability to measure impact and results
About Us
Part of Compass Group UK&I, Chartwells is the leading provider of catering and support services to the education sector. For over a quarter of a century Chartwells has been focusing on helping those in education to build strong bodies, sharp minds and lead long healthy lives. Every week, Chartwells serves millions of nutritious and delicious meals to pupils and students in primary and secondary schools, academies, independent schools, colleges and universities across the UK.
Job Reference: com/2508/J94901/52590349/SU
Compass Group UK&I wants everyone in our business to feel able to be themselves at work and to have an equal opportunity to progress their career. We want to create a culture where we respect and embrace everyone's talents, beliefs, backgrounds, and abilities. Where our colleagues feel valued, can reach their full potential, and thrive - Diversity is Our Strength!
What we'll give:
We ensure you're rewarded for all your hard work, which is why we offer a comprehensive benefits package which includes but is not limited to:
- Contributory pension scheme
- Grow your career with our Career Pathways and MyLearning programmes
- Quick access for you and your immediate family to a Digital GP, and wider healthcare benefits
- Exclusive travel discounts with TUI, Expedia, Booking.com and many more
- Save money on your food shop with discounts on Tesco, Sainsbury's, Morrisons and many more
- Up to 44% off cinema tickets to enjoy your favourite blockbuster
- Receive Wow Points every time you spend and use them on a wide range of brands
- Un-wind with us with free wellness, mindfulness and exercise classes
- You can share all discounts and offers with your friends and families